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VisitScotland and Falkirk Council launch new campaign to drive awareness of Falkirk’s ‘hidden gems’

VisitScotland has been working closely with Falkirk Council on a funded campaign to drive awareness of Falkirk’s hidden gems and encourage short breaks as well as driving traffic to the newly launched website which includes new regional branding.

The domestic market targeted campaign runs throughout June and July across paid social media (to drive traffic) and a content partnership with NewsUK (to increase awareness).

You can read more about the campaign in The Times Travel article here and The Sun article here.